Alexx Mayo Unveils His First-Ever Product with Dream Labs: Eternal Priming Water

Renowned celebrity makeup artist Alexx Mayo has spent years perfecting his craft, creating breathtaking looks for some of the biggest names in the industry. His artistry has graced red carpets, music videos, and global tours, where he has mastered the art of long-lasting, flawless makeup. Now, bringing his wealth of experience to product development, Alexx Mayo is launching his first-ever product in collaboration with Dream Labs: Eternal Priming Water.

The Expertise Behind the Innovation

With a career that has taken him backstage at high-energy performances and through extreme climates on world tours, Alexx knows firsthand the challenges of keeping makeup intact. Sweat, humidity, and long hours demand products that work just as hard as the artists and performers wearing them. With this in mind, he developed Eternal Priming Water, a revolutionary toner-like primer designed to dramatically reduce sweat, control oil, and blur the appearance of pores and texture.

Meet Eternal Priming Water

More than just a primer, Eternal Priming Water is a multitasking powerhouse that preps the skin for extended makeup wear while also improving its overall appearance. Its lightweight, refreshing formula works to:

• Reduce sweat production to keep makeup locked in place for hours.
• Control excess oil, preventing midday shine and breakdown.
• Minimize the look of pores and texture, creating a smooth, flawless canvas for foundation and other complexion products.

Alexx’s meticulous attention to detail and his firsthand experience working in demanding environments ensure that this primer is a game-changer. Whether you’re on stage, in front of the camera, or simply looking for a product that will keep your makeup fresh all day, Eternal Priming Water delivers results that go beyond expectations.

A New Era: Dream Labs

This launch marks an exciting chapter for Dream Labs, who bring real-world expertise into the product development process. Eternal Priming Water is just the beginning, setting the stage for future innovations that redefine performance-driven beauty.

A new wave of professional-grade products, makeup lovers everywhere can expect nothing short of perfection. Eternal Priming Water is more than just a primer—it’s the key to enduring, flawless beauty.